Translate this page

Pechanga Resort, IE511 reduce pollution through ridesharing program

Friday, April 25th, 2014
Issue 17, Volume 18.
Alex Groves
Staff Writer

Pechanga Resort and Casino had a lot to celebrate this past Earth Day, as one of their programs effectively cut down on more than 100,000 pounds of pollution and close to 400,000 driving trips.

The casinoís rideshare program is hardly new. Itís been one of the casinoís long lasting efforts to curb pollution caused by vehicle traffic.

Thatís something theyíve been doing in conjunction with another organization, IE511, for the past seven years, according to Public Relations Manager Ciara Green.

IE511 is a website and communication service thatís dedicated to providing Southern California commuters situated in the Inland Empire region with information about traffic conditions, accidents, freeway closures, and ridesharing options among a number of other services.

The ridesharing component of IE511 is what spurred a relationship with Pechanga.

The service, which is part of a joint effort between Riverside County Transportation Commission (RCTC) and San Bernardino Countyís Associated Governments (SANBAG), has teamed up with nearly 300 Inland Empire worksites to foster programs similar to the one at Pechanga.

Pechanga is one of those places where the ridesharing program is celebrated and resort officials make an effort to encourage their employees to consider ridesharing through incentives. These include a $2 incentive for every day a person decides to utilize ridesharing and this incentive is received for the first three months of participation Advertisement
Advertisement for Hopes Chest
[ Hopes Chest ]
in the program.

Thatís something that many of the business who work hand in hand with IE511 provide, but thatís not the only reward Pechanga has given its employees. Theyíve also awarded $51,518 in grocery gift cards for becoming new ridesharers as an incentive, according to Green.

The end result has been that 1,111 Pechanga employees participated in the IE511 rideshare program, eliminating a total of 7,715,592 miles in trips to and from the resort. In terms of monetary gain thatís translated to approximately $4.6 million.

Brian Cunanan, IE511 program manager, said the program is good for everyone who gets involved with it because it has some long lasting implications.

"Ridesharing makes it possible for a single company to make a big positive difference in the environment," Cunanan said. "Our studies show that more than 70-percent of people who rideshare for three months continue, even after they finish our initial $2.00 a day incentive program."

General Manager Rudy Prieto said heís excited to be able to offer the rideshare benefits among a number of other benefits at Pechanga.

"We tell our new team members all the time about all the incentives and perks they get when they come to work here, and the ridesharing program is certainly a valuable one. Not just for the ridesharer, but for our community as a whole."



arrow Be the first to share your opinion on this article!

Add your Comment


Images, Formatting, or HTML is not allowed : plain text only. You may post up to 5 website addresses within your comment.


The Valley News has tightened its' policy regarding comments.
While we invite you to contribute your opinions and thoughts, we request that you refrain from using vulgar or obscene words and post only comments that directly pertain to the specific topic of the story or article.
Comments that are derogatory in nature have a high likelihood for editing or non-approval if they carry the possibility of being libelous.
The comment system is not intended as a forum for individuals or groups to air personal grievances against other individuals or groups.
Please, no advertising or trolling.
In posting a comment for consideration, users understand that their posts may be edited as necessary to meet system parameters, or the post may not be approved at all. By submitting a comment, you agree to all the rules and guidelines described here.
Most comments are approved or disregarded within one business day.

RSS FeedFacebookTwitter

Advertisement for Stellar Solar


Most Commented

Reach Local Customers

The Valley News The Valley News
760-723-7319 - 1588 S. Mission Rd. Suite 200, Fallbrook CA 92028
All contents copyright ©2015
About Us
Earthquake Information
Business Listings
Contact Us
Letter to the Editor
Report a website error
Online Digital Edition
RSS Feeds