Valley News -

By Kim Murphy
Special to Valley News 

Real Estate Round-Up:

Do you need an agent on both sides of the transaction?

 

Last updated 4/23/2018 at 1:49am



Recently we have received a number of calls from buyers who just want to work with the listing agent directly. Since our business model is primarily with listings, this could be perceived as a real boon to our personal success. But what keeps me up at night is the “why” of this strategy. Apparently, buyers believe there is some financial benefit (i.e., not having to pay both agents) if they work with the listing agent directly.

Within the CAR (California Association of Realtors) listing agreement, there is the capacity to reduce the listing agent’s commission if they represent the bu...



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