Valley News -

By Jeff Pack

Latitude by JR opens in Old Town Temecula


Last updated 1/1/2019 at 11:10am

Jeff Pack

Chef Jason Rivas and his wife, Jakota, are the co-owners and managers of Latitude by JR, a new California cuisine-inspired restaurant in Old Town Temecula.

Chef Jason Rivas and his wife, Jakota, just needed to make a move – even if opening their own restaurant in Old Town Temecula was a scary one.

"I was scared to death of him not working for someone else and not earning a steady paycheck," Jakota Rivas said. "So, the idea of branching out on our own and not even get paid at all, scared me and I wasn't ready.

"He's been ready for a while," she said.

After running the highly popular pop-up dinner service, Dinner by JR, for the past year, the duo recently opened Latitude by Jr on Fifth Street.

"It took us a year," Jason Rivas said. "We left...

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